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If you’ve looked at today’s Booklet 3G video, you’ll notice an open application that clearly looks like an OVI Application, but doesn’t appear to be OVI Suite 1.1 or 2.
What do you think of the idea of having an OVI Chat desktop client that supports AIM, Windows Live, Yahoo and Google?
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Perhaps what can what can be best described as Nokia’s Mobile Codes taken to the next level, Nokia release its new Point & Find service. It pretty much does what the name implies: pointing the mobile phone’s camera at real-life objects and the system comes up with the relevant information. In it’s current state it pretty much looks like an ad-based system: “pointing their camera phone at a poster for a new movie, people can watch the trailer, read reviews, and find the closest cinema where it is playing,” said Philipp Schloter, General Manager, Nokia Point & Find.” With the right support this service can have huge potential. Currently,a beta version of Nokia Point & Find, focusing on movies, is now available in the UK and US. We can imagine many uses for such a useful service, but again third party backing is crucial. What do you think? What direction do you think this should go?
Nokia introduces Nokia Point & Find, a new way to connect with information and services on the go
New platform enables businesses to engage with consumers in real time with relevant content
San Francisco, CA, USA – Nokia introduces an innovative service concept that enables people on the move to access relevant information and services on the internet, simply by pointing their mobile phone camera at real-life objects. A beta version of Nokia Point & Find, focusing on movies, is now available in the UK and US. Capabilities will later expand into other services and countries.
“With Nokia Point & Find, businesses are able to target engaging experiences and calls-to-action to consumers. We believe that this first Nokia Point & Find-based service for movies will add something special to the cinema experience. Simply by pointing their camera phone at a poster for a new movie, people can watch the trailer, read reviews, and find the closest cinema where it is playing,” said Philipp Schloter, General Manager, Nokia Point & Find.
Nokia Point & Find is an open service platform on which other companies can build innovative customized experiences to drive better engagement with potential customers. Nokia is inviting businesses, content providers and agencies to discuss how the Nokia Point & Find service could help them with specific applications, campaigns or promotional activities. Unique experiences can be created through the self-service Nokia Point & Find Management Portal, or by working with the Nokia Point & Find professional service team.
Businesses have already recognized the potential for Nokia Point & Find in their campaigns.
Casey Harwood, Senior Vice President, Digital Media at Turner Europe said: “Nokia Point & Find is an innovative new service which will enable users to point their camera phone at various Cartoon Network related objects and receive relevant show or product information direct to their handset. In an on-demand world, this technology represents an exciting development for both content providers and consumers.”
“BODY WORLDS appeals to adventurous and curious people of all ages. We see Nokia Point & Find as an intriguing new way for people to find out about BODY WORLDS & The Mirror of Time at the O2. By integrating this technology with our outdoor advertising in London we have created not just another special promotion, but also a chance to experiment with something quite innovative,” said Nicky Hewgill, Marketing Manager, BODY WORLDS London.
“The Nokia Point & Find service marries the digital world with the physical world in a way that actually has meaning for brands and consumers. Not only does it allow consumers to engage with brands in an innovative way but provides brands ‘point and purchase’ opportunities with an on-the-go audience,” said Julian Pate, Client Partner, AKQA.
Nokia Point & Find uses advanced real time image processing and recognition technologies to link the user to digital content and services. It also recognizes bar codes, integrates GPS positioning technology, and supports category-specific text-entry search. When the phone is pointed at an object, Nokia Point & Find uses a variety of the phone’s capabilities including the camera, internet connectivity, and GPS positioning to evaluate the object. Then, by rapidly searching through a database of virtually tagged items, the system identifies the object and returns a set of links to associated content and services.
Companies interested in using Nokia Point & Find for their own campaigns can visit http://pointandfind.nokia.com to request further information. Nokia Point & Find’s beta release is available for download into select mobile devices in the UK and US at http://pointandfind.nokia.com as well.
Yesterday, in the early parts of the day our house was robbed, including my Nokia N800, N810, N95 8GB and a trial N81 8GB device I had in my room. One of the devices, a N91 8GB must have fallen underneath a pillow and was left behind by the robbers. Besides loosing my devices, I was worried about loosing all of my contacts information. All worried, I sat to think how I was going to get all my contact information back. The thought about loosing all of this data I had built up over the year was a scary one, definitely one I didn’t want to consider. But hey, I had to. Normally, I would use PC Suite or OVI Suite to sync this info with my notebook PC, but sadly even that was taken.
It wasn’t until a few hours later I realized that I had setup OVI Sync on my N95 8GB and had synced everything with the online OVI Sync service. All of my appointments, notes and contacts were safely stored online, ready to be access from any PC and sync with any new Nseries device I would purchase in the future. I could also remove the old device right from the online service and add the new one. This can be a handy feature for especially businessman, where literally the contacts are more important than the device itself, but hey it can be useful for anyone, in my case a life saver. This also proves the power of “Cloud Computing”, the idea of having all your data safely stored online, ready to be accessed from any PC and put on your next device.
Has OVI sync proven to be useful for you? Do you think Nokia should go for an entirely online (browser-based) phone management software?
Cloud computing is here and here to stay. The idea of having your files and information in the “clouds” means that they are accessible from anywhere in the world, from any device. The idea really starts to take of once you put it to use on mobile devices such as smartphones like the N95, N82, N95 8GB or even Internet Tablets like the Nokia N810 or N800. Nokia’s recent launch of Files on OVI has sparked discussion about the rather high price. Judging by the other free file storage and sharing sites on the internet, the only way I think Files on OVI should go is the free route. In the mean time this has led many to look for cheaper or even free alternatives.
One of the best solutions so far is Microsoft’s Live SkyDrive. Another web-based password protected online file storage system. While Files on OVI allows you to directly acces files on your PC, having the files on SkyDrive, accessible from your mobile device or PC is exactly the same thing. From my understanding Files on OVI would also require you to install software on your PC and have a PC turned on with an always on Internet connection, having a completely web-based solution like SkyDrive is better as you won’t have to worry about leaving your computer always on. It’s just a matter of uploading the files and having them always accessible. And while Files on OVI does give you 10GB of storage, there’s no denying SkyDrive’s 5GB, which is completely free.
I tested it and works great on the N95 8GB and the N800. Although the interface doesn’t look that good on the N95 8GB’s screen, as you won’t see the browse button, but all you need to do is click on the vertical bars where you would enter the file’s directory.
The second alternative is a free app called MailSpace from the Budapest University of Technology and Economics’ Dept. of Automation and Applied Informaticswhich which uses your POP3 based email account to download and upload files, all from your S60 3rd edition based devices. The site seems to be down at the moment, so you can download it here .
Do you know any free alternatives to Files on OVI?
